Top 5 Social Apps Performance in Colombia Q2 2022

In the second quarter of 2022, Colombia's social app landscape saw significant activity across the top 5 apps. Here's a detailed look at their performance based on data from Sensor Tower.

TikTok experienced a dynamic quarter with weekly revenue peaking at around $18.2K in the last week of June. Downloads fluctuated, hitting a high of approximately 403K in mid-April and settling at around 280K by the end of June. The app maintained a steady user base with weekly active users hovering around 9.7M to 9.9M throughout the quarter.

Facebook Lite from Meta Platforms, Inc. showed consistent weekly revenue, reaching up to $6.7K in late June. Downloads varied, peaking at nearly 365K in mid-April before tapering off to around 218K by the end of the quarter. The active user count remained strong, consistently around 24.5M to 25.1M.

Instagram saw modest revenue, with the highest weekly revenue being $235 in late March. Downloads were stable, averaging around 200K per week, with a slight dip in June. Weekly active users remained robust, consistently around 20M to 20.2M.

Litmatch—Make new friends had a notable increase in revenue, peaking at approximately $1.9K in early June. Downloads showed significant variation, reaching a high of nearly 150K in mid-April but dropping to around 26K by the end of June. Active users peaked at around 422K in mid-April and then decreased to approximately 289K by the end of the quarter.

noteit widget - by sendit had no revenue recorded during this period. Downloads surged to about 362K in mid-April, then declined to approximately 24K by the end of June. Despite the fluctuations in downloads, active users steadily increased, reaching a peak of around 385K in the last week of June.

For more detailed insights and data, visit Sensor Tower.